Leadership

Why Culture is crucial in 2010 and beyond

When thinking about the business and personal future, there are always hints and trends that orientate us with the upcoming Change. So, what are the 5 global influential trends that marketers and communicators should have in mind and think (futuristic scenarios) to exploit? I've found tons of material that might bring futuristic thoughts to you.

Posted on 9/2/10

Maximize Strategy's potential, or...

A friend of mine, and a dear old client, invited me to a quick coffee session to ask advice. The issues was related to one of his business tasks, related to financial results. The discussion went on remembering the true value of strategic thinking. At the end of the discussion my response was...

Posted on 7/2/10

Prosperity? ...unknown word!

The lessons of history suggest that if we want to reduce poverty in emerging markets, regulation reform and business success are prerequisites, not outcomes (an excellent piece by R. Glenn Hubbard and William Dugga), or ...ho to foster a Business-friendly Climate!

Posted on 29/1/10

Management lessons easily forgotten

Do we all inspire a higher view? I miss that feeling... the one, that movie speech made me think...

Posted on 29/1/10

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My role is to make every communication count...

There is always a Client, so we have to listen and research client's issues. There is always a need for valuable Ideas. There will always be the need for a unique mix of strategic experience, conceptual creativity talent, campaign management, and use of holistic media. This is my arena.

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