PR, Marcoms & Digital

Facebook mobile now even bigger!

Facebook announced that active users of its mobile platform surpassed 100 million

Posted on 20/2/10

Interactive drives communication Change

The maturing perspective on interactive channels coupled with technology advances will lead (in the near future) to a customer-centric future in which interactive technologies actually infuse all marketing efforts.

Posted on 20/2/10

When messages pass through without words

Looking closely to your loved one, hugging the one like a safety belt... Isn't this a brilliant way to show and convince for your message, and especially without words? Stunning. See the campaign, follow the emotional ups and downs...

Posted on 18/2/10

PR rederined

Thinking back then when PR was associated with events/parties and business introductions, brings in mind how much the role changed within last 5 years, transformed into a highly sophisticated strategic positioning, management and business results tool...

Posted on 17/2/10

Most "dangerous" Ideas for PR

Global debate initiated by the Council of PR Firms: what do you believe as the most dangerous ideas for PR? See what the Advertising Age Chief Editor says in 2008, and then what PR gurus say in view of 2010...

Posted on 11/2/10

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My role is to make every communication count...

There is always a Client, so we have to listen and research client's issues. There is always a need for valuable Ideas. There will always be the need for a unique mix of strategic experience, conceptual creativity talent, campaign management, and use of holistic media. This is my arena.

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