My short CV

Current position: Corporate Practice & Client Service Director @ CIVITAS exclusive affiliate of Ketchum

Role: Senior Consultant Corporate communication, development of agency service and business

Practices: Corporate comms, Change & Internal management, Stakeholders relationship management, CSR programs, Issues management, Media relations, Crisis preparedness & Training

Strategic Communications expertise: as of 1988 I work for corporate and brand integrated communications (more than 270 corporate and brand portfolios in 48 different market categories) transforming Corporate issues into engaging communications. Within role is to monitor markets, trends and audience changes to develop and coordinate campaigns for: a) corporate image, b) brand PR, c) media & stakeholder relations, d) crisis prevention, e) advertising and promotion, f) new product/service launch, g) holistic channel marketing (brand placement, web marketing, events and sponsorship).

Employed at distinguished communication service agencies: CIVITAS Ketchum, ATTP Group, ADEL Saatchi & Saatchi, LOWE Lintas Athens, BBDO Group Greece, TEAM Athens, CIVITAS handling on year average 18.000.000 euros Client communications budgets.

Work recognized for business results and creativity:
- GOLD Ermis PR for Corporate Reputation, Transbalkan Pipeline BV
- Worked for winning 16 out of 25 pitched accounts in 1 year (2008) in CIVITAS Ketchum Pleon
- Design, internal audit and implementation of attp agency's Navision ERP in 10 months time
- Won attp agency's biggest client, ALDI, after a 3-months tough/continuous pitch exercise in phases
- 71 different creative awards in New York, Epica, Montreaux, Eurobest, AdAge, and Ermis awards
- GOLD EFFIE Hellas 2006 for Retail category (Client: Video seven stores)
- Best Practice award for new business results from Saatchi & Saatchi network (2005-2006)
- Saatchi strategy team member that created the EU campaign VISA ‘Love every day' (2005)
- Saatchi's project coordinator for the VISA 2004 Olympics Brand presence plan in Athens
- Telecom desk research 44 companies for OTE to get know-how for "defend fixed telephony" (2004)
- Two EFFIE Awards in 2002 for the brands Captain Iglo (Elais) and Skip (Lever Hellas)
- Seven local campaigns for Unilever brands honored to Unilever global communication library (2000-02)
- Lowe Europe team member that designed and launched "Insight Mining" strategic tool
- Selected as Lowe agency strategist and trained in Advanced Brand Communication of Unilever
- Lowe EU management recognition for feasibility study "ORANGE should engage in Greek market?"

Download Tasos Pagakis CV, 2010

My role is to make every communication count...

There is always a Client, so we have to listen and research client's issues. There is always a need for valuable Ideas. There will always be the need for a unique mix of strategic experience, conceptual creativity talent, campaign management, and use of holistic media. This is my arena.

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